The friction of fresh concrete and granular materials against a metallic plate was investigated using ultrasonic wave reflection. Two complementary experimental devices, one a global device using a tribometer, the other a device based on an ultrasonic reflectometer giving a local approach at the formwork/fresh concrete interface. This approach is based on the evaluation of the density variation of the interface between the metallic wall and the material during the casting process. The authors propose a method to maintain a high impedance contrast by using a water layer interleaved between the transducer and the studied material. Good agreement between the ultrasonic parameter and the friction parameter was observed.